{"id":467,"date":"2021-02-02T15:11:29","date_gmt":"2021-02-02T15:11:29","guid":{"rendered":"http:\/\/www.billiemuraben.com\/?p=467"},"modified":"2021-02-02T15:11:29","modified_gmt":"2021-02-02T15:11:29","slug":"port-the-flexible-radicality-of-the-camaleonda-camaleonda-is-a-portmanteau-of-camaleonte-meaning-chameleon-and-onda-meaning-wave-two-bodies-that-shift-and-change-according-to-the-conditions-of","status":"publish","type":"post","link":"http:\/\/www.billiemuraben.com\/?p=467","title":{"rendered":"<p class=\"pub\"> Port <\/p> The flexible radicality of the Camaleonda  <p class=\"excerpt\"> Camaleonda is a portmanteau of camaleonte, meaning chameleon, and onda, meaning wave; two bodies that shift and change according to the conditions of their environment. The Camaleonda sofa&#8230; <\/p>"},"content":{"rendered":"<p><div class='content-column one_fifth'><div style=\"padding:60px 40px 60px 40px;\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.billiemuraben.com\/wp-content\/uploads\/2021\/02\/camaleonda-sofa-vintage-pinup-magazine-image-bw.jpg\" alt=\"\" width=\"1000\" height=\"1000\" class=\"alignnone size-full wp-image-468\" srcset=\"http:\/\/www.billiemuraben.com\/wp-content\/uploads\/2021\/02\/camaleonda-sofa-vintage-pinup-magazine-image-bw.jpg 1000w, http:\/\/www.billiemuraben.com\/wp-content\/uploads\/2021\/02\/camaleonda-sofa-vintage-pinup-magazine-image-bw-150x150.jpg 150w, http:\/\/www.billiemuraben.com\/wp-content\/uploads\/2021\/02\/camaleonda-sofa-vintage-pinup-magazine-image-bw-300x300.jpg 300w, http:\/\/www.billiemuraben.com\/wp-content\/uploads\/2021\/02\/camaleonda-sofa-vintage-pinup-magazine-image-bw-768x768.jpg 768w\" sizes=\"auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" \/><\/div><\/div><div class='content-column three_fifth'><div style=\"padding:60px 40px 60px 40px;\">Camaleonda is a portmanteau of camaleonte, meaning chameleon, and onda, meaning wave; two bodies that shift and change according to the conditions of their environment. The Camaleonda sofa, designed by Mario Bellini for B&#038;B Italia in 1970, was part of a collective shift in Italian design against bourgeois, establishment practices. The radical design movement, which engaged with Italy\u2019s socio-political context through its utopian ideals and material experimentation, pushed for new ways of inhabiting space, while maintaining a productive relationship to nature. The Camaleonda went a step further, by grounding its radically in the day-to-day realities of peoples homes; challenging the relationship between the evolution of new patterns of behaviour in the home, and the limitations of furniture available at the time.  \u00a0<br \/>\n<br \/>\nThe Camaleonda is a modular sofa made up of padded, capitonn\u00e9, 90x90cm seats, with detachable back- and armrests; individual parts strung together by a system of cables, hooks and rings, which can be unhooked and recombined in potentially infinite configurations. It quickly became popular, and was adopted by many households \u2014\u00a0including New York\u2019s Gracie Mansion, where ballet dancer Rudolf Nureyev, alongside another dancer, was photographed performing a naked handstand on the Camaleonda in the \u201cchampagne room\u201d, during a reception for the Russian Winter Olympics team.<br \/>\n<br \/>\nDespite its early popularity, the sofa was only manufactured for eight years, until 1978, and has since become one of the most sought-after sofas on the secondary market. This year, B&#038;B Italia reissued the Camaleonda in celebration of its 50-year anniversary. The new edition honours the original design, B&#038;B Italia\u2019s Research &#038; Development Centre \u2014\u00a0which was established when Busnelli, B&#038;B\u2019s co-founder, built what was once called the most fully automated furniture factory in the world \u2014 has finessed the balance between the rigorous geometry of the seating, and roundness of the padding, and replaced materials to be representative of new technologies and requirements. They\u2019ve maintained, and progressed, the Camaleonda\u2019s reputation for adapting to shifting conditions, lifestyles, and new ways of inhabiting space; recognising that the only permanent state should be a constant will to transform.<\/p>\n<blockquote><p>Originally published in Port.<\/p><\/blockquote><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":129,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,1],"tags":[],"class_list":["post-467","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-features","category-uncategorised"],"_links":{"self":[{"href":"http:\/\/www.billiemuraben.com\/index.php?rest_route=\/wp\/v2\/posts\/467","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.billiemuraben.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.billiemuraben.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.billiemuraben.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.billiemuraben.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=467"}],"version-history":[{"count":1,"href":"http:\/\/www.billiemuraben.com\/index.php?rest_route=\/wp\/v2\/posts\/467\/revisions"}],"predecessor-version":[{"id":469,"href":"http:\/\/www.billiemuraben.com\/index.php?rest_route=\/wp\/v2\/posts\/467\/revisions\/469"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.billiemuraben.com\/index.php?rest_route=\/wp\/v2\/media\/129"}],"wp:attachment":[{"href":"http:\/\/www.billiemuraben.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=467"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.billiemuraben.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=467"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.billiemuraben.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=467"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}